
Sách keo gáy, bìa mềm
Forintroductory courses in IS (information systems) and MIS (managementinformation systems).
The authoritative, case-based study of IS in business today
Management Information Systems: Managing the Digital Firm provides
the most comprehensive overviewof information systems used by business
firms today, while drawing connectionsbetween MIS and business
performance. The Laudons are known for theiroutstanding real-world case
studies, which describe how well-known companiesuse IT to solve problems
and achieve business objectives. Students developsought-after skills,
such as leading IS-related management discussions andusing IT to meet
bottom-line results. Each chapter of the 17th edition featuresall-new
Interactive Sessions, new Video Cases, and a new Career
Opportunitiessection building practical job-seeking skills.
Year:2022
Edition:17
Publisher:Pearson
Language:english
Trang: 649