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Sách International Business Perspectives from Developed and Emerging Markets

285,000₫

Sách International Business Perspectives from Developed and Emerging Markets

Sách keo gáy, bìa mềm

This book provides students with a balanced

perspective on business in a global environment, exploring implications

for multinational companies in developed and emerging markets. This is

the first text of its kind to emphasize strategic decision making as the

cornerstone of its approach while focusing on emerging markets.

Traditional

topics, like foreign exchange markets and global competition, are

contrasted with emerging operations, like Chinese market intervention

and Islamic finance, to provide students with an understanding of

successful business strategy. Readers learn to develop and implement

these strategies across cultures, and across economic, legal, and

religious institutions, in order to cope with competitive players in the

global landscape. Application-based chapters open with reading goals

and conclude with case studies and discussion questions to encourage a

practical understanding of strategy.

With in-depth analyses and

recommended strategies, this edition provides students of international

business with the skills they need for success on the global stage. A

companion website features an instructor’s manual, test bank, PowerPoint

slides, and useful links for instructors as well as practice quizzes,

flashcards, and web resources for students.

Thể loại:Business & Economics

Năm:2017

In lần thứ:2nd

Ngôn ngữ:english

Trang:564