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Programmers used to be the only people excited about
APIs, but now a growing number of companies see them as a hot new
product channel. This concise guide describes the tremendous business
potential of APIs, and demonstrates how you can use them to provide
valuable services to clients, partners, or the public via the Internet.
You’ll learn all the steps necessary for building a cohesive API
business strategy from experts in the trenches. Facebook and Twitter
APIs continue to be extremely successful, and many other companies find
that API demand greatly exceeds website traffic. This book offers
executives, business development teams, and other key players a complete
roadmap for creating a viable API product.Learn about the rise of APIs
and why your business might need one Understand the roles of asset
owners, providers, and developers in the API value chain Build
strategies for designing, implementing, and marketing your product
Devise an effective process for security and user management Address
legal issues, such as rights management and terms of use Manage traffic
and user experience with a reliable operating model Determine the
metrics you need to measure your API’s success
Thể loại:
Computers
Computers - Networking
Năm:2011
Nhà xuát bản:O'Reilly Media
Ngôn ngữ:english
Trang:148
